Smart search. Personal help.
Shoppers say what they want.
They get real products.
Comma the Lama sits at the bottom of every page of your store. She reads your products, collections, blog posts and pages, then answers questions the way a good salesperson would — calmly, and with things you actually stock.
7-day free trial · Plans from $29/month · Cancel any time
Meet
Comma,
the Lama
Llamas are calm by nature. Shopping online doesn't always feel that way. Comma is here to change that.
She brings calm to the chaos — and adds commas to your revenue.
Calm by nature
Shopping online rarely feels peaceful. One quiet bar, one question, one answer — no filters to fight, no results page to wade through.
Guided by conversation
Shoppers ask the way they'd ask a person in the shop, follow up, change their mind, and get an answer each time.
Finds the right piece
She searches on what things mean rather than what they're called, so an occasion or a budget is enough to go on.
More commas, less chaos
Happier shoppers, fewer dead ends, and a record of what people actually came looking for.
Nobody searches the way a catalog is written
Shoppers ask for occasions, budgets and constraints. Keyword search matches product titles. That gap is where the empty results page comes from.
What a shopper types
- “a graduation gift for my niece”
- “something warm that isn't wool”
- “everyday studs I won't have to take off”
- “what goes with the linen throw?”
What keyword search returns
No results found for “graduation gift for my niece”
Every word has to appear in a product title. None of these do.
What Comma returns
She searches on meaning, not matching words, so she finds the pieces that fit the occasion — then explains why she picked them, and shows the cards to click.
Products, collections, blog posts and pages, all searchable in one place.
She can't recommend something you don't sell
This is the part that keeps most merchants away from a chatbot, so it is built in rather than promised. Comma is only permitted to describe results that came back from a live search of your catalog. Every card she shows is a real item, with a real price and a link that works. When she can't find a match, she says so instead of inventing one.
Set up in about five minutes
No theme code, no developer, no snippet to paste. Two steps to be live, and a third if you want a full-page version.
- 1
Index your catalog
Open the app and click Index catalog. It reads your products, collections, blog posts and pages and builds the search index — under a minute on a small catalog. After that, products and collections re-index themselves whenever you change them.
- 2
Turn on the chat bar
In Online Store → Themes → Customize → App embeds, enable Search AI and save. The bar appears at the bottom of every page, in your colours, at the corner radius you choose.
- 3
Optional: add the full page
Create a page in your admin and add the Search AI — chat page section to it. Useful as a “Personal shopper” destination you can link from your nav.
You find out what shoppers actually want
A search box tells you nothing. A conversation tells you everything — and the app hands it back to you rather than keeping it.
Top questions
The things shoppers ask most, in their words. Merchandising notes you didn't have to run a survey to get.
Searches that found nothing
The clearest demand signal there is — what people came looking for and you didn't have.
Attributed revenue
Orders placed after a chat session, matched back to the conversation that influenced them.
Full chat logs
Every transcript, with the products each reply surfaced, so you can see how she answered.
See it working
The whole thing end to end on a real store: indexing the catalog, switching the chat bar on, and a shopper asking for something a keyword search would have missed.
Every plan includes every feature
The tiers differ only in how many shopper conversations are included, because that is the only thing that changes what a store costs us to run. Billed monthly through Shopify, on your existing invoice.
Starter
$29/month
For stores just getting started with conversational search.
- 500 shopper conversations a month
- Products, collections, and editorial content
- Chat bar and dedicated page
- Analytics, chat logs, and revenue attribution
Most popular
Growth
$99/month
For stores with steady traffic and a catalog worth exploring.
- 1,200 shopper conversations a month
- Everything in Starter
Plus
$299/month
For high-traffic stores and large catalogs.
- 5,000 shopper conversations a month
- Everything in Growth
- Priority support
A conversation is one shopper session, however many messages it takes. Full pricing details are on the Help & FAQ page.
Reasonable questions
Does it slow my store down?
No. The chat bar loads as a theme app extension after your page has rendered, and the search itself runs on our servers, not in the shopper's browser.
Will it stay up to date on its own?
Products and collections re-index automatically whenever you change them. Blog articles and pages update when you run a full re-index, so click Index catalog again after publishing editorial content you want her to know about.
What does it look like on my store?
Like your store. Surface, bubble, accent and text colours, corner radius, position and opening message are all configurable in the app, and the settings land on the storefront without touching theme code.
What happens to shopper data?
Conversations are retained for a window you set — 90 days by default — and then deleted. We request base-level customer data only: no names, emails, phone numbers or addresses. Uninstalling removes everything for your store.
More in the Help & FAQ, or email hi@wip.fyi.
Let Comma take it from here
Install from the Shopify App Store, index your catalog, and have her answering questions before your next coffee.
7-day free trial · Installation starts on the Shopify App Store